Alexandra
Benjelloun
THERAPIST & COACH
What Clients Say
"I spent decades believing that success meant saying yes to everything, even projects that drained me completely. By 47, I'd lost all creative spark and was running on empty.
Working with Alexandra helped me understand that my people-pleasing wasn't generosity—it was fear. Learning to recognize my authentic desires gave me back my creative energy and actually improved my relationships with clients. I'm more selective now, but paradoxically more successful."
Maggie S. ,
Celebrity MakeUp Artist
"I was micromanaging every aspect of my business because I thought that's what 'good leadership' looked like.
Alexandra's energy circuit framework showed me how much mental energy I was wasting on what others expected versus what actually moved my company forward. Once I started making decisions based on what genuinely excited me about the work, our revenue doubled in eight months. My team is more motivated too—authenticity is contagious."
Mina N.,
CEO & Creative Director, Fanfare
"After more than 30 years of climbing corporate ladders, I reached the top and felt... nothing. I'd been so focused on achieving the next milestone that I'd forgotten how to want anything for myself.
At 54, I was having what you might call an existential crisis. Alexandra helped me distinguish between the drive that got me here and the desires that would actually fulfill me. I'm still leading, but now it comes from genuine passion rather than obligation."
Alexander K.,
Board Chairman, JSC Ascold
"After having my second child, I completely lost any sense of who I was beyond 'mom.' I couldn't remember what I used to enjoy or even what I wanted for lunch. Every decision was driven by what the kids needed, what I thought my husband expected, what I was convinced a good mother should do. I was physically and mentally depleted, running on empty while trying to maintain the perfect family image.
Alexandra helped me understand that I hadn't just forgotten my preferences—I'd systematically trained myself not to have any. Learning to reconnect with even tiny desires was revolutionary. I'm still dedicated to my family, but now I'm parenting from a place of authentic choice rather than pure obligation, and I actually have energy again."
Janely H. ,
Stay-at-Home Mother
“My time with Alexandra has been life-changing. I came to her with a complex set of challenges, and I was worried that my issues might be too difficult to address. From the start, she created a space where I felt comfortable sharing everything without judgment. This was a big jump for me as my distrust with sharing things has been hard for me to overcome.
What I appreciate most is her unique approach to therapy. She doesn't use a one-size-fits-all method. Instead, she has a remarkable ability to understand what I'm going through in the moment and adapt her techniques to my specific needs. This personalized care and methods have made all the difference in my progress.
Alexandra has helped me navigate difficult emotions and situations with a grace and insight that is truly rare. I've grown so much under her guidance, and I am incredibly grateful for her support. “
John S. ,
Aerial Operations Coordinator
The Desire Compass Method
Phase 1: Understand the Disconnection
Identify why you feel chronically stuck despite having tried productivity systems, goal-setting, and motivation techniques.
Learn to recognize desire disconnection as a specific condition with predictable patterns, not a personal failing.
Understand how modern life systematically undermines your ability to hear authentic wants.
Phase 2: Restore Your Internal Compass
Remove the internal barriers that make wanting feel unsafe or selfish.
Rebuild your capacity to sense what your body and emotions are telling you about your preferences.
Learn to distinguish between genuine desires and externally imposed "shoulds" through practical assessment tools.
Phase 3: Live from Authentic Choice
Identify why you feel chronically stuck despite having tried productivity systems, goal-setting, and motivation techniques.
Learn to recognize desire disconnection as a specific condition with predictable patterns, not a personal failing.
Understand how modern life systematically undermines your ability to hear authentic wants.
About Me
In 2018, I had everything I thought I wanted—a successful photography business, beautiful home in Jupiter, Florida, and loving family. Yet I found myself completely disconnected from any sense of what I actually wanted, living entirely through obligations and "shoulds."
This breakdown led me to identify what I now call "desire disconnection"—a widespread condition where people gradually lose the ability to recognize their authentic wants and needs. Through my background in clinical psychology and CBT, I developed systematic approaches to restore this fundamental capacity.
Having lived across six countries since age 14, I bring a multicultural perspective to understanding how different environments impact our relationship with desire. My referral-based coaching practice helps people move from chronic procrastination and "I don't know what I want" responses to natural motivation and confident decision-making.
My approach treats desire disconnection as a specific, treatable condition using psychology-backed methods to restore your natural ability to recognize and act on authentic motivation.